Athena Virtual Productions, Inc., & Sugar Red Drive Announce Exclusive Licensing Agreement

Athena Virtual Productions, Inc., (AVPI), creators of ‘Battlelords Of The Twenty-Third Century ®’ an action/adventure role-playing game and hard-touring rock band Sugar Red Drive are pleased to announce an exclusive licensing partnership between the two entities. Sugar Red Drive’s song ‘Red Machine’, fresh from a run up the active rock charts, will be used as the theme song in the trailer that will be used to promote the new video game. The song, and additional music from the band, will also be featured extensively in the on-line social network version of the game, scheduled for released in 2011.

Athena Virtual Productions, Inc., creates, designs and produces highly entertaining and evolved electronic video games for world-wide mobile, console/PC and Social Network gaming markets. AVPI is a privately held American electronic video game & animation software development company incorporated in the state of Texas, USA in May 2006. Said AVPI President & CEO Dana Brown, “Battlelords of the Twenty-Third Century ® and Sugar Red Drive’s ‘Red Machine’ are hands down the best of both worlds. Real and Virtual – Sight and Sound. Together they power-up like a giga-watt fusion reactor. Flip That Switch! ‘Red Machine’ is going to be a monster hit and we are very fortunate to be working with Sugar Red Drive”.

Sugar Red Drive, currently on tour with Saving Abel, has had 2 charted Active Rock singles since launching their debut album in the summer of 2009. In the last year, the band has shared the stage with the likes of Theory of a Deadman, Flyleaf, Saving Abel, Three Days Grace, Finger Eleven, Candlebox, Seasons After, Sick Puppies, Static X, Mudvayne, Black Label Society, Tantric, Toadies, 3 Doors Down, Papa Roach, Chevelle, Atreyu, and many more. Sugar Bear Records added “From fellow fans of RPG’s and all of us at Sugar Bear Records, we are excited to be a part of Athena Virtual Productions, Inc., and ‘Battlelords’. We look forward to the game having major success.”